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FLORENCE • ATHENS • PARIS

Andreas K. Georgiou

BROWSE :

Italy

France

Greece

Portugal

United Kingdom

United States

Ireland

Morocco

What does “being an artist” mean?

I think these three concepts work together:

Culture [the stories we share]
Art [creating kinder stories]
Marketing [bending the culture]

  • Without Marketing, Art never really makes it into the Culture. If it doesn’t make it into the Culture then it does not stand a chance to bend the culture.
  • There is no “the” Culture. There is “a” Culture. As long as you share a story then you have a culture (“in this neighboorhood we like our lawn to be trimmed”, “in this family we have dinner together every night”).
  • Marketing has the power to create a culture (Harley Davidson did that for macho people)
  • Art does not have to involve a paintbrush or a camera. Art gives people kinder stories to share. Kinder stories means a kinder culture. You can find artists in classrooms, hospitals, and law firms, as much as in painting ateliers.
  • Some artists indeed hold brushes. Sometimes paintbrushes. Other times cleaning brushes and brooms. It doesn’t matter, because anyone is an artist as long as they add a kinder story to the world.

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Andreas

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PHOTOGRAPHER, WRITER,  GENTLEMAN

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The AKG studio was created out of my fascination for blending modern techniques with the art d'excellence from a bygone era, creating a photography of timeless aesthetic and heritage. 

My photography is calm, intimate, quiet, and infused with meaning and purpose. It stems from my deep desire to advocate for empathy, empowerment, and kindness.

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